Welcome to the Real Bahamas

YouTube Video Channel reaches new audiences to spur tourism in The Bahamas.

To tell the story of the Real Bahamas Gerardot & Co developed an Out Islands video brand channel on YouTube. In December 2008, we led a film crew and two hosts on a 17-day tour of the Out Islands to record a series of video Webisodes. The two hosts had never been to the Bahamas Out Islands, so they were experiencing everything for the first time as they described to the camera audience what they were seeing and feeling. Through an online advertising campaign and a herculean social networking effort, the YouTube brand channel quickly gained traction with almost 30,000 visitors in its first 30 days.

View the Real Bahamas Brand Channel Website »