10 reasons not to hire us.
As a boutique creative agency, we work closely with a relatively small number of clients at one time. So, just as businesses need to be selective about choosing a creative agency, marketing firm, or design studio, we are very selective about the clients with whom we choose to work. Don’t take it personally. We don’t.
No.1
If you want to do things the way you’ve always done them, although it hasn’t necessarily worked or improved your business, you shouldn’t hire us.
No.2
If your “company logo” has to be blue because it’s the boss’s favorite color, then we’re probably going to bump heads with your boss. And who wants that?
No.3
If your organization wants to keep the agency you hire at arms length, and not let them really get to know your business and your customers, you should probably hire someone else.
No.4
If you just want your agency, marketing firm or design studio to take orders and make assumptions based on your own preconceptions rather than strategic research, we’re not the right fit.
No.5
If you prefer a huge agency with hundreds of employees and account managers and you’d rather not work directly with those who are actually doing the work, we’re not the right group for you. (and you’re a little weird.)
No.6
If you just want someone to crank out your logo or website and then slip away into the night, that’s not really what we do. We’re in it for the long haul.
No.7
If you believe that everyone is a possible customer and that casting the widest net possible is the best marketing approach, you’re throwing money out the window. Let us show you how to reach only the best, most qualified customers. If you don’t agree, you can always hire someone else. Or donate your money to your favorite charity where it can actually do some good.
No.8
If you’re looking for an agency or designer that meets with you one time and then magically comes back with several wildly different ideas and says, “Pick one.”…. then our strategic approach and creative process probably isn’t going to work for you.
No.9
If you believe that internet marketing is “just a passing phase” or “only for the younger generation”, let us show you otherwise. If you still don’t agree, we’ll walk away.
No.10
If the cheapest and fastest is more important than the most appropriate, cost-effective and well designed creative solution, then your search has led you down the wrong path. Try googling “cheap logos and websites fast”.
BLOG ARCHIVE
06.01.10 | There’s a Whole Lot of Nothing in Montana
My perception of Montana was that there was nothing there. Little did I know just how right I was. No Starbucks. No Banana Republic or…
02.26.10 | Put Down the Beet Juice.
We’re all rendered helpless by the allure of beautiful, engaging package design. I just wish they’d put warning labels on crappy products with gorgeous packaging.
02.08.10 | Branding Indianapolis
As an Indianapolis branding firm specializing in destination marketing and tourism, we’re fascinated by what makes one city so unique compared to another…What is Indianapolis’ Brand?
11.16.09 | Launching a New Brand in the New Economy.
Indianapolis branding campaign for new residential development could be the new business model for the new economy.
11.16.09 | 6 New Rules for Branding and Marketing
The new economy brings new challenges for new and growing businesses. Here are the top six easy things businesses can do to succeed in the new economy.
11.05.09 | Feel Good Buzz
Here is one of those projects that make us feel good about what we do for a living. Grow businesses.
09.17.09 | What a trip. Destination Marketing in HD
We recently had the pleasure of shooting a series of HD “Webisodes” to promote tourism on the island of Bimini. What a trip.
08.09.09 | Design for Life: Recycled Wine Bottle Torch
In any of my design work, whether for clients or for myself, I’m most proud when I can find a solution that’s highly creative and effective while keeping resources to a minimum. This is totally inexpensive (around $5-bucks). Plus it’s a great way to recycle a bottle.
08.08.09 | Branding a Not So New Lifestyle
Indianapolis developer hires Gerardot & Co. to brand the newest and most innovative residential development in Carmel.






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